C L I E N T :

P R O J E C T :

Link@Sheraton existed as an internet lounge area within the hotel, what it needed was a café to accompany it. The challenge being that every Sheraton has a different floor plan and the design needed to work in a flexible, link-like system. Under strict logo constraints and Starwood guidelines, along with feeding off the atmosphere of the lounge area, a café emerged full of its own character and comfort.

Materials produced include templates for various print materials such as business cards, a postcard and comment card, an elevator poster, the take-away menu, menuboards, as well as menuboard fixtures and consultation on materials used for signage.

Created while employed by Tip Top Creative.